The gender gap in entrepreneurship leads us to ask: why are women less likely to start a business, why do women show less intention to be entrepreneurs and what can be done to encourage them. If we look at the … Continued
Value drivers are the different factors that increase the worth of a product or service to consumers. Focusing on the entrepreneurial aspect of value drivers, and from perspectives such as that of a finance professional, we can think of value … Continued
What is it that allows one entrepreneur’s business to succeed, and another to fail? It’s an area long studied in the world of business, and one that also has no simple answer. This hasn’t stopped academics from trying, however, with … Continued
Any entrepreneur will be able to tell you that managing a business of any size comes with a sizable amount of uncertainty. Even with substantial planning and risk management, sometimes issues arise that are seemingly out of our control. This … Continued
In the world of startups, no entrepreneur can survive without needing to adapt. No initial business model is perfect, and as people’s needs change and technology evolves, so too must the entrepreneur’s ability to adapt, as well as pivot, as … Continued
Continuing the Masters in Entrepreneurship during a pandemic COVID-19 has developed into a global crisis affecting people’s health and impacting on businesses and education. The Masters in Entrepreneurship at Cambridge Judge Business School adjusted its “residential” week to online delivery … Continued
Building up valuable networks can be one of the most awkward and time-consuming activities for an entrepreneur. Here we want to offer a new approach to networking, one which makes it easier to begin the task of building a beneficial … Continued
Being an entrepreneur means building and growing a business under conditions of extreme uncertainty, involving substantial risk. This situation places high demands mentally on the entrepreneur, with regards to managing themselves and when dealing with others. Mindfulness has become an … Continued